Grow Up and Be Realistic!

2010 August 23
by City Sylvester

Can you remember the first time someone told you to grow up? or told you to Be Realistic? Being a world explorer at 5 sounds cute, but at 30 people begin to feel embarrassed for you.

I don’t have the exact statistics, but it’s apparent “growing up” has killed quite a few of us. read more…

The Branding Story: Ryan Rancatore

2010 August 19
by City Sylvester

Everyone one of us has a unique story to tell, maybe not as engaging as the one’s we’ve read by our favorite authors, but each significant, full of invaluable lessons and backbreaking obstacles.

Born and raised in Bay Area, CA  but currently residing in Foster City, just 20 minutes from the companies that seemingly own the internet (Google, Facebook, and Twitter). read more…

From Zero to Hero: The Steven Slater Brand

2010 August 16
by City Sylvester

Jet Blue Flight AttendantWhat is it about the Steven Slater story that has compelled thousands of people to celebrate him as a national hero? Is it the deep resentment many of us hold against our employers?

Is it the passive aggressive build up from years of emotional violence? or maybe, it’s just the longing to look our boss in the eye and yell “I QUIT!” read more…